Gimbal puts the power of location intelligence to work, enabling businesses to create frictionless experiences. Gimbal's location-based SaaS platform combines macro-location geofences and micro-location beacons with software, analytics tools, and a management portal turning physical-world data into action for brands looking to improve their omnichannel strategies. With the ability to integrate into customer engagement platforms, BI tools, and store operation systems, Gimbal's suite of location products enable a variety of use cases for marketers, operators, and analysts including:
- BOPIS, curbside, and drive-thru efficiencies for customers and staff
- Right place, right time messaging to drive store traffic, trigger event updates, coupon reminders, loyalty adoption, and other personalized offers
- Understand visitation patterns including frequency, recency, and length of stay
- Upsell / cross-sell messaging when customers arrive on-site
Gimbal has been named to the Inc 5000 and Deloitte Fast 500 and is widely recognized as a leader in location-based marketing services.