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Formation

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Formation
Formation
Booth # 1248
San Francisco, CA
United States
Formation is the global leader in developing scalable solutions for individualized offers at scale. It uses artificial intelligence (AI) and machine learning (ML) algorithms to constantly analyze the audience, fine-tune offers and automate offer deployment across both digital and physical channels. This approach enables offers to become smarter and more effective with each customer interaction, delivering unique experiences through 1:1 offer personalization.