First Insight

First Insight
Booth # 5251
Warrendale, PA
United States
First Insight is one of the world’s leading Experience Management (XM) platforms that empowers companies to significantly incorporate the Voice of the Customer into the design, pricing, planning and marketing of products and service offerings. Through the use of online consumer management tools, the First Insight platform gathers real-time consumer data and applies predictive analytic models to create actionable insights to power decisions which drive measurable value. Customers include some of the world’s leading vertically integrated brands, sporting goods companies, department stores, consumer products companies, mass merchant retailers and wholesalers. For further information, please visit

Press Releases



One of the greatest challenges retailers face today is consistently driving effective product pricing. Gain control of your pricing strategy from Day 1 with First Insight's retail price optimization software.


Stocking out of winning products and overbuying underperformers costs retailers trillions of dollars every year. Match supply to demand with voice-of-the-customer predictive analytics.


Over half of new products fail. First Insight uses the Voice of the Customer and predictive analytics to show you which new products will be successful and which to avoid.


First Insight's targeting technology can develop optimal marketing strategies customized for your consumers through predictive analytics and customer feedback.