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Precima is a global retail strategy and analytics company that provides data-driven solutions to retailers. By leveraging our deep analytics and machine learning, our cloud-based software solutions and extensive retail consulting expertise, we help retailers strategically allocate merchandising and marketing resources to deliver on the promise of customer-centricity.

Precima Total Store Optimization allows you to optimize merchandising and marketing decisions across the entire store for all categories simultaneously, the same way your customer’s shop the store, helping you reach your overall comprehensive sales and margin goals. With the shopper at the center of your strategy, we help you define and operationalize category roles by using advanced analytics to understand customer behavior and recommend a balanced set of actionable price, promotion, assortment and customer marketing recommendations across your category and customer portfolio.  

  • Total Store Assortment Optimization
  • Total Store Price Optimization
  • Total Store Promotion Evaluation
  • Total Store Personalized marketing
  • Total Store Supplier Collaboration

www.precima.com

Booth ID: 
169039
Company ID: 
3870
Booth type: 
Booth Space - Member
Contact first name: 
Cassandra
Contact last name: 
Moren
Contact title: 
Head of Global Industry Marketing
Contact address 1: 
8600 W Bryn Mawr Ave, Suite 1000N
Contact address 2: 
Contact city: 
Chicago
Contact state: 
IL
Contact country: 
United States
Contact zip: 
60631
Contact phone: 
650-223-1574
Contact fax: 
Contact toll free: 
Contact email: 
cmoren@precima.com
Sponsor level: 
Bronze
Sponsored item: 
Brands: 
Exhibiting as: 
Precima
Parent Booth ID: 
0
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