GK Software is a leading developer and provider of standard software for the retail sector and offers an extensive range of solutions for stores and enterprise headquarters as well as for the implementation of contemporary omni-channel retail concepts including AI and dynamic pricing, cloud computing and mobile consumer solutions. Our solutions enable retail chains with numerous stores to optimize their business processes and to benefit from significant potential for saving costs and implementing customer loyalty programs in order to improve their competitiveness. They are the basis for a successful omni-commerce retail strategy and consistently manage all sales channels, ERP-related processes and complex IT infrastructure in real-time. GK Software continues to expand along with its customers throughout North America, Europe, Asia, and Africa, currently in over 50 countries.
GK Software is a leading developer and provider of standard software for the retail sector and offers an extensive range of solutions for stores and enterprise headquarters as well as for the implementation of contemporary omni-channel retail concepts including AI and dynamic pricing. Our solutions enable retail chains with numerous stores to optimize their business processes and to benefit from significant potential for saving costs and implementing customer loyalty programs in order to improve their competitiveness. They are the basis for a successful omni-commerce retail strategy and consistently manage all sales channels, ERP-related processes and complex IT infrastructure in real-time. GK Software continues to expand along with its customers throughout North America, Europe, Asia, and Africa, currently in over 50 countries.
- Fully-Managed Cloud: GK Software experts cover the complete operation of the cloud4retail platform, including all maintenance and professional services
- Customizable Enterprise Functionality for All Retailers: Designed for the most challenging modern retail demands for retailers with any number of stores – as a standard model or customized to meet your specific needs.
- Full Omni-Channel Capabilities: Access to the full GK/Retail suite of leading omni-channel application portfolio
- Robust, Agile Mobile Architecture: Highly flexible, scalable and secure platform allows retailers to manage any transaction anytime, anywhere, even internationally
- ERP Integrations Standard; Customizable Option: SAP® HANA Enterprise Cloud or Microsoft® Azure Cloud availability come standard, with the option to customize to meet the needs of any IT infrastructure
World-Class Security: Cloud platform meets international and European IT security and data protection guidelines. Leverages multi-level security scenarios for smooth operation
- Reduction of operational, labor and hardware costs
- Permanent maintenance of the solution by specialists
- Fully customizable
- Fast time-to-market
- Flexibility in the implementation of new business processes
- High availability
- Strong security through high-end backup and recovery mechanisms
Hence, you can offer your customers innovative yet proven mobile loyalty and mobile payment services within the framework of your own brand positioning. valuephone solutions are already in use at around 15,000 acceptance points today. Together, we have successfully completed one of the largest European projects of its kind which entailed infotainment, mobile couponing and mobile payment, thus covering every facet of the mobile customer experience.
THANKS TO OUR RANGE OF SOLUTIONS TO ENHANCE THE MOBILE CUSTOMER EXPERIENCE, YOU CAN OFFER YOUR CUSTOMERS:
Mobile couponing (fully integrated into the mobile payment process)
Mobile payment (independent of banks and mobile providers; NFC, barcode, ID processes)
Mobile promotions (special offers, discounts, information)
Mobile services related to shopping (shopping lists, recipes, social sharing, etc.)
Mobile self scanning (customers scan their items with ease)
All of our mobile customer solutions are available for all key mobile platforms: iOS, Windows Phone, Android and Java-based smartphones. Moreover, consumers gain personal access to their own data and receipts via an online portal.
Our solutions related to the mobile customer experience enable you to implement successful end-to-end communication strategies which lay the foundations for long-term and sustainable consumer relationships.
With GK’s expanded omni-channel capabilities, retailers can use AI-enabled personalization features to fulfill the omni-channel promise of GK’s OmniPOS and Mobile Customer Assistant store solutions in one customized, complete solution, including:
Individualized product recommendations: Learn from customers’ reactions in real-time to offer the best and most relevant content for all consumers. This unique customer experience enables retailers to maximize customer loyalty and earnings.
Personalized and real-time dynamic pricing and promotions: Analyze the shopping behavior of each customer, retailers can respond to each individual in real-time and turn visitors into loyal customers. Automatic recommendations of the most suitable products will be sent with maximum personal relevance.
Dynamic Pricing: GK Software delivers the first dynamic pricing tool with the ability to find the best possible pricing in real time. Retailers can now completely, automatically adapt thousands of product prices to customer behavior as well as to the constantly changing market and company situation.
Marketing automation: Generate the right incentive at the right time to optimize conversion rate. By automatically selecting the perfect target group, the solution increases the rate of response to marketing measures – including tailored shopping lists and customer-specific newsletters.
GK Omni-Channel Personalization brings the power of machine learning and AI to the store and all channels, offering:
Real-time capabilities: GK personalizes interactions across all channels in real-time. This means retailers can further enhance end-to-end interaction with customers for maximum relevance, all the time.
Omni-channel personalization: By integrating GK’s AI-enabled capabilities, retailers can now personalize the customer experience at every touchpoint – online, on mobile sites and at the POS. A combination of customer behavior analysis and the generation of personalized content takes place across all channels in real-time.
Integral approach: The software combines recommendations, marketing automation and dynamic pricing components in one solution. Combining the modules allows retailers to optimally implement their own personalization strategy.
Artificial intelligence: Intelligent algorithms are the heart of GK Omni-Channel Personalization. Using the core function principles of machine learning and reinforcement learning, the machine automatically learns personalization rules in real-time and maximizes the benefit of the system as a whole, including sales or earnings.
Simple integration: The solution can be implemented and configured quickly as a cloud service or software (on-premise). The personalization solution is compatible with every shop system and all mailing services.
High scalability: GK offers high-performance capabilities that can process significant volumes of data in an average time of 25 milliseconds. GK software solution can, therefore, easily process product portfolios with several million items in real-time.
With these tools, GK Software allows retailers to present the right message, at the right time, across every omni-channel touchpoint.