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Chris Field

@weconnectretail
Chris
Field

Director
Retail Connections
@weconnectretail
Chris Field is founder of Retail Connections, the European business network for retail decision makers. He is an expert in marketing technology to retailers and brands, and consults for a range of international tech vendors.

As head of Fieldworks and In partnership with Validify, he helps US tech companies launch their businesses in Europe. He speaks regularly at international conferences on retailing and technology and is a former editor of European Retail Analyst for the Financial Times.

Speaking in:

Sunday Jan 15
10:45 - 11:30 AM
|
Hall E, Room 1E 07, Level 1

Convenience is rapidly becoming consumers’ most important currency, which is fundamentally impacting the retail organization. As frontrunners in the fast-paced fuel industry, Shell is innovating its offering around this need for speed to... Read more

Monday Jan 16
2:30 - 3:00 PM
|
Hall E, Room 1E 14, Level 1

When done right, content marketing is an effective way to build authentic, loyal brand relationships that drive value for both the customer and the retailer. But how can retailers use stories to sell in a way that adds value to the consumer,... Read more