Whether it was winning a major distribution deal with a large retailer, garnering national media attention or landing an influential endorsement, Jomaree Pinkard (Hella Cocktail Co.), Robin Helfand (Robin’s Candy) and John Cafarelli (Ernest Supplies) have navigated both the opportunities and challenges that rapid growth can present to a business. Join them as they share insights and top tips for building the right team, developing and sticking to a strategic growth plan, financing the growth of the business, and managing the expansion from brick-and-mortar to digital commerce and vice versa. Through unique and sometimes unconventional product development and company evolution, these business owners have found innovative ways to stay competitive.
- Consistently deliver world-class customer service in every retail format.
- Anticipate and manage areas of growth.
- Meet rising expectations and emerging opportunities head-on.