Your customers are at the wheel of their connected cars at least 46 minutes a day--shopping, dining, and increasingly living life on the go. Cognitive mobility transforms those rituals and replaces the one-way messaging of radio and outdoor/billboards with interactive moments of delight that reinvent time on the move. Join a panel discussion with leaders from IBM, GM’s OnStar, and their retail partners to learn how top brands are already revolutionizing time spent in the car with a driver--and passenger-focused alternative to push advertising that guides them from their cars into your store.
- Get the most out of your visit to GM's car in the Innovation Lab.
- Use connected cars as a marketing platform today.
- Integrate into GM and IBM’s connected mobility platform.
- Develop a retailer-driven cognitive mobility strategy.