Revionics is a proven leader in End-to-End Merchandise Optimization solutions. Over 40,000+ retail locations around the world optimize with Revionics across 18M+ products and 2.2B+ SKU/store combinations are modeled weekly. Revionics empowers retailers around the globe to profitably execute a data-driven omnichannel merchandising strategy by utilizing one of the most comprehensive set of shopper demand signals to increase financial performance and improve customer satisfaction. Revionics’ solutions are powered by unmatched demand-based science and advanced predictive analytics to help ensure retailers have the right product, price, promotion, placement and space allocation to drive business performance and seamless shopper experience – online, in-store, social and mobile. Delivered on a scalable, SaaS-based platform, Revionics solutions offer real-time insights and dynamic decisions at speed, scale and frequency, while providing fast ROI. Revionics has been recognized as a Deloitte Technology Fast 500™ and JMP Securities’ Hot 100 Software Company. To learn how you can compete more profitably, please visit www.revionics.com.
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Stop by booth #3553 to receive a free copy of the EKN Research Report: The Dynamic Pricing War
The Dynamic Pricing War:
Retailers Need Answers in the Face of Extreme Competition Not surprisingly, most retailers have been giving consumers unseasonal price breaks
and promotions to match up to the unwavering digital and off-price competition. Unfortunately for them, in spite of such short-term measures many retailers still struggle to maximize price and promotion effectiveness for consumers.
- On average 8 out of 10 millennials rank price of the product as the leading influencer in the purchasing decision.
- Lack of optimization and dynamic approaches in pricing, promotions and markdowns accounts 2.6% for gross margin loss, 3.2% for operating profit reduction, and 4% lost sales.
- Nearly half (48%) of retailers are currently upgrading their promotions management /optimization capabilities or have planned replacement in the short run while 18% have identified the need for such an upgrade.